MavenPro — selling software whose whole promise is speed
A no-code intranet that goes live in days. A site that took a fortnight to explain it would have argued against the product.
- Client
- MavenPro
- Industry
- SaaS & Technology
- Scope
- Design, Build, SEO
- Year
- 2025
The challenge
MavenPro sells a custom-branded intranet — a digital HQ — live in days, priced per user. Buyers are small businesses who have been burned by enterprise software that took a year. Every claim on the site had to be checkable, immediately.
What we did
- Led with the proposition rather than the feature list: live in days, under your own domain, on any device.
- Put pricing in the open. A product promising no-nonsense speed cannot hide behind Contact Sales.
- Laid the five-day implementation out step by step, so the headline claim is evidenced on the same page it is made.
- Made Book a Live Demo the single primary action, with everything else subordinate to it.
- Structured the content so the features section answers what a team gets on day one, not what the roadmap contains.
- Built it on WordPress so their team publishes to the blog and adjusts pricing without a developer.
Outcome
What changed.
Qualitative where we don't yet have the client's clearance to publish figures. We'd rather say less than overstate.
Speed claim evidenced, not asserted
Published, not gated
One primary action across the site
Content and pricing client-editable
More work
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